The Fratelli Rossetti story is an inspiring tale of a successful Italian business launched in 1953.
It is not just the history of a company, but of a family: the progenitor, Renzo Rossetti, who devoted his life’s work to the company; his wife, Lisetta, who was also actively involved in the business, and their three children, each with different skill sets and roles, but united in their determination to carry on the family tradition.
Diego joined the family business in 1978, dealing with commercial aspects, in particular the development of export markets and the expansion of the single brand retail network in Italy and abroad. Under his direction, Fratelli Rossetti was the first Italian fashion label to open a boutique on Madison Avenue in New York. Today he is company Chairman.
Away from work, Diego pursues a keen interest in photography and devotes a great deal of time to charitable activities; he was directly involved in setting up a shelter for children in Nepal. Dario began working in the style department in 1981, a natural progression from his artistic education and courses at shoe-making college. An art lover who collects antiques and is passionate about vintage cars, he enjoys visiting exhibitions and characteristic markets, searching for inspiration for new creations to add to the collections.
In the Nineties, even before graduating from Milan’s Bocconi University, Luca was already involved in the management side of the business, constantly striving to bring significant improvements to company processes. Today, in his capacity as Managing Director, he deals in particular with the marketing and development of collections. He believes in ongoing training and innovation, essential to the fashion sector if it is to capture new trends. Luca loves travelling and is also a keen runner: he travels the world to take part in international marathons, including New York, Boston and Chicago.
Diego, Dario and Luca are the new generation driving the company forward today, loyal to tradition but also embracing new, inevitable change.